ANCHORING: TALK AND TOUCH.
Dear Friends:
A popular technique, borrowed from hypnotherapy and Neuro-Linguisitic Programming, is called "anchoring". When a key thought, image, or group of spoken words is combined with a delicate, yet definite and ever-so-slightly lingering touch (usually to the top of the hand, the fingertips, the shoulder, elbow or the knee), the suggestion becomes anchored in the subconscious of the recipient.
Some believe that this is due to some crude manifestation of accupressure, electromagnetism or perhaps some type of somatic intelligence. Happily, the reason that it is effective (and it is) is far less important than the fact that it works.
The next time that you pay someone a compliment, ask for a favor, offer a corrective suggestion, or give an instruction, accompany the verbal communication with an anchoring physical cue to make it more memorable and effective.
Touch adds significance, especially if it is accompanied by eye-to-eye contact.
Now get out into the field and experiment!
Faithfully,
Douglas Castle
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