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Monday, March 07, 2011

Symbols - Signals To The Subconscious

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Symbols - Signals To The Subconscious

Dear Friends, Brainiacs, and Students of Behavioral Psychology:

As you already know, the mind processes pictures, and information constructed as pictures, much more rapidly and with a greater sense of recall and association than it does words or text. A Picture may truly be worth a thousand words.

Symbols, which are pictures with certain connotations or associations, are the most powerful of pictures. They not only get absorbed into the subconscious, but they are subliminally active and often emotionally-charged. National flags, banners, crests, currency, buildings... every object of importance is embedded with symbols of one sort or another.

Pictures which contain symbols and embedded words or commands (whether readily visible or subliminally visible) are particularly powerful. The viewing audience is quite often unaware of how powerful symbols are, unless they are confronted with very powerful ones (ones that they have been taught to fear or respect): the policeman's badge, the FBI identification card, the cross worn by a priest, the swastika, the Stars and Stripes of the American Flag, traffic signs, automobile dashboard symbols, and the like.

While pictures appeal to the subconscious, symbols (in particular) also have a very powerful emotional charge -- and Human Beings are more readily motivated by emotions than intellect. Deny it as we might, we do things reactively, out of emotion, and we use intellect to rationalize what we have already chosen to do after the fact.

The following pictures contain some familiar symbols, as well as some arcane ones. Have a look, and see how they make you feel -- what memories, ideas, emotions and sensations they call forth. You may be surprised.
















Faithfully,

Douglas Castle

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